Ajax have offered Manchester United target Christian Eriksen a new contract at the club.
The midfielder, contracted until 2014, is one of the most sought after players in Europe.
United, as well as Liverpool, Barcelona, Tottenham and Arsenal have all been linked with the Denmark international in the past and Ajax - traditionally a selling club - face a fight to keep hold of him.
They plan to do just that, though, with the offer of a new deal in Amsterdam.
Eriksen, 20, was named the Danish Footballer of the Year back in 2011 and was one of the stars of Ajax's Champions League campaign.
While the club bowed out at the expense of Borussia Dortmund and Real Madrid, they impressed in the so-called 'Group of Death' with Eriksen central to the cause.
And now Ajax have opened negotiations over a new contract with their young prodigy.
The exact terms and length of the deal have not been disclosed, but the club are hopeful Eriksen will commit his future to them.
Manager Frank de Boer said: "I hope he wants to stay at Ajax."